First Glimpse

From the title of this magazine, one would expect to see how consumer electronics are being integrated into our everyday lives. I expected Martha Stewart Living cum Stereo Review. But that is not what one gets here. What one gets is a drier version of Stereo Review that covers cell phones, computers, and other wired and wireless technologies along with stereos.

Each issue of the magazine highlights several consumer electronic products. An article includes the latest innovations for a given product and compares the pros and cons of the different features of products in that group. That article is then followed by tip sheets on how to maximize the use of specific, selected name-brand products in that area.

By example, the March 2005 issue has an overview article on wireless telephones that compares, in general terms, the different features available. Seven specific phone models are then featured individually with how-to instructions on maximizing the features.

This magazine might be useful for readers seeking specific information for given products and models, but the casual reader will likely find it off-target and not applicable. The writing style is for the average consumer and thus lacks the depth to excite die-hard electronics wizards who seek the specs and details they seek.

Overall, this magazine needs an overhaul. It's title is terribly misleading as there is scant discussion of lifestyle. Its format and layout look very much like a consumer catalog. I almost threw it away without opening it. There is likely a market for much of the information provided in this magazine, but here it is very unfocused. Perhaps a series of special issues or books may be better vehicles to provide this information.